Project Description

Brand Launch, Media Introduction to Home-ware and Lifestyle Media, Social Media Strategy, Bloggers & Key Influencers, introduction to Affiliate Programs.

Gloria Linen and Home are truly passionate about design and creating beautiful interior spaces with joy and meaning. Gloria believes a little bit of a luxury should be woven into the fabric of our daily lives, and this philosophy is reflected in everything they do.

Home is a private haven of rest and retreat, and a distinct reflection of your very own unique style DNA. Gloria Linen and Home absolutely love beautiful things, and the simple pleasure they bring to a house, making it a home.

Exquisite craftsmanship, function and style is at the heart of the Gloria brand. Gloria Linen and Home have done all the curating for its customers, delivering a premium collection of exquisite pieces for every space in your home.

This beautiful online emporium showcases an ever-evolving range from refined bed and bath linens in organic and natural fibres, stylish yet practical kitchen and tableware, gorgeous accent pieces and gifts that you’ll delight in giving.

Gloria Linen and Home has taken the time to develop and perfect the website to bring exceptional and easy online shopping experience – every time. You’ll notice the attention to detail in tailoring the website from inspiration all the way through to delivery.

Our campaign for launching Gloria Linen and Home into the market and to the media included targeting TV, social media, key influencers, bloggers, interior stylists and interior print magazines.

Along with introducing Gloria to Affiliate Marketing and promotional codes to increase sales, coverage included such publications as The Today Show, The Daily Telegraph, The Huffington Post, RealEstate.com.au, OK! Magazine, Country Home Ideas, Interiors Addict and Bride to Be Magazine.